Klarheit
Public Relations

Corporate Communication and Stakeholder Engagement

Designed for busy professionals, Corporate Communication and Stakeholder Engagement delivers practical, immediately usable skills in public relations.

5 daysClassroomOnlineIn House
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Overview

Corporate Communication and Stakeholder Engagement is a practical, practitioner led programme built for professionals who need to strengthen their capability in public relations. The course blends proven frameworks with real world examples drawn from across business & management, giving delegates a structured way to approach the challenges they meet in their own organisations.

The result is a cohort of professionals equipped to lead, influence and deliver stronger outcomes in public relations across their organisations.

Course objectives

  • Develop the tools and templates needed to support public relations in practice.
  • Formulate metrics and KPIs to track progress in public relations.
  • Evaluate current approaches to public relations and identify areas for improvement.
  • Apply core public relations principles and best practice to real workplace challenges.
  • Strengthen stakeholder engagement and communication around public relations.
  • Design practical plans that put public relations frameworks into action.

Who should attend

  • Managers and team leaders responsible for public relations
  • Senior executives shaping organisational strategy around public relations
  • Officers and coordinators working directly in public relations
  • Graduates and early career professionals entering public relations
  • Supervisors seeking to strengthen their public relations capability

Course outline

Module 1: Foundations of Public Relations

  • Map stakeholder needs and expectations for public relations initiatives
  • Role play a difficult conversation relevant to public relations
  • Analyse a real organisational setback and extract the lessons learned
  • Evaluate the strengths and weaknesses of common public relations models

Module 2: Case Studies and Practical Application

  • Receive facilitator feedback on individual and group work
  • Build a personal action plan for immediate use
  • Review sample templates and adapt them for your own organisation
  • Consider the ethical dimensions of decisions made in public relations

Module 3: Data, Metrics and Performance Measurement

  • Assess the resourcing and budget implications of proposed changes
  • Capture lessons learned and share them with the wider group
  • Set measurable goals and success criteria for the weeks ahead
  • Map out a communication plan for engaging key stakeholders

Module 4: Risk, Governance and Compliance

  • Close with a personal commitment to three specific actions
  • Apply frameworks to a live workplace scenario
  • Explore the regulatory and compliance landscape relevant to public relations
  • Draft key performance indicators to monitor progress
  • Diagnose a workplace scenario and propose a course of action

Module 5: Action Planning and Implementation

  • Review recent research and thought leadership shaping public relations
  • Prioritise competing demands using a simple decision framework
  • Test assumptions through a structured risk assessment exercise

Training methodology

  • Facilitated by practitioners with direct industry experience in the subject area.
  • Combines short input sessions with structured workshop activities.
  • Delivered through a blend of expert facilitation, structured input and interactive discussion.
  • Encourages active participation through scenario based problem solving.

Accreditation

Delegates who complete Corporate Communication and Stakeholder Engagement receive a Klarheit Certificate of Completion, recognising the hours of training undertaken and the topics covered. Certificates are issued at the close of the programme and can be used to support continuing professional development records.

Schedule

Upcoming sessions

Choose the city, date and delivery mode that works best for you or your team.

HarareNext
8 Sept 2026 to 12 Sept 2026
USD 3,009Register
Live Online
13 Nov 2026 to 17 Nov 2026
USD 3,140Register
Johannesburg
8 Feb 2027 to 12 Feb 2027
USD 3,023Register
Johannesburg
3 Mar 2027 to 7 Mar 2027
USD 3,333Register
Victoria Falls
15 Apr 2027 to 19 Apr 2027
USD 3,559Register
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Course

Corporate Communication and Stakeholder Engagement

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